Instagram has announced the testing of a new short video feature in the app called ‘Reels’ in India. Reels offers multiple features including effects, AR effects, timmer, and more. The social media giant said it is collaborating with top Indian creators to populate content on Reels. India becomes the fourth country to get the feature after Brazil, France, and Germany.
The latest addition has come at the time when the Indian Government banned a popular short video app TikTok along with 58 other Chinese apps.
Instagram says, with this new feature, users can make short videos up to 15 seconds with Instagram camera and can also edit them. Users can also add effects and music to their reels or can use their original audio.
Reels Features You Must Know
The feature is integrated within Instagram itself. To create Reels, users need to open the camera option in the app along with Live and Story. The Reels tab offers multiple options such as music, playback speed, effects, and timer. Reels can be created using both front and rear cameras. They also provide various AR effects to make the video more interesting.
In addition, there is an Aling option that would help creators to maintain their position in front of the camera, while doing multiple takes in a single video.
For audio, creators can use the audio tool to add music to the Instagram music library or can use original audio. But, Keep in mind, If your account is public anyone on Instagram can make reel using your original audio.
Instagram has also added a new Reels tab in the profile just like the IGTV tab. All the videos created by the user will be shown under the new tab. Also, the app has introduced a dedicated Reels section on the explore page where users can check out videos from different creators.
Moreover, Instagram says, views on Reels does not include replays. Also, videos from public profiles can be shared in the story or with other Instagram users as direct messages just like stories.
For now, the feature is in the testing phase, and available for both iOS and Android users in India. However, the feature is still not available for Instagram’s desktop version. It is expected to become a solid competitor for other short video apps because of its huge user base.