Optimizing mobile apps and steer clearing performance related issues is a significant step one can take to get their app noticed in the major app store. There are times when you have a great app in your hand but could not figure out how to take it to another level. While launching mobile apps to Play Stores has become a norm, it is also crucial to make sure that your users are kept waiting as minimum as possible by optimizing your app and evaluating the flaws and UI elements accordingly.
Whether it’s about optimizing your app or creating a new one, maintaining simplicity and usability is something that will always help you in winning the game. While desktop apps can be made efficient by adding features, menus, sub-menus, mobile apps need to be quick, responsive, and easy to use. Although design aesthetics is also important, but ultimately it’s the user experience where everything boils down.
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Given to the dramatic changes that mobile platforms are dealing with, we have listed a list some tips, which I hope you find relevant when you proceed to optimize your mobile app. The tips are very basic and will surely help you in playing around amazing looking applications.
1. Simplicity Reigns Supreme
More often than not, webmasters often ignore the importance of the concept of “less is more”. They tend to ignore that what really matters for the users is to find a solution for their particular set of needs. While it’s quite understandable that you want to raise above from the clutter, it is equally crucial not to lose sight to the fact that customers are always happy with an app that lets them perform tasks quickly and effortlessly. So, to keep readers away from frustration, make sure you deliver maximum amount of content and focus more on providing enrich features which add to their experience.
2. Fast and Intuitive
While many can described themselves as patient, but in the online scenario no one wants to wait. So developing a fast application is crucial. It’s good to play around large, high-resolution images, but they will end up making your users riled up due to rag-tag performance. To accelerate the performance of your app, first of all get rid of all the unnecessary items which do nothing apart from slowing down your app. Try to use smaller, compressed images as much as possible. Remember, slower app will only increase bouncing rate, making your users uninstalling it straightaway.
3. Measure Performance with Right Tools
Creating an out-of-the-box app with an impressive design is possible only when designers, developers, and marketers work together for it. Therefore, it is important for the three professionals to reach at consensus regarding the performance related expectations. They can also make use of dashboard wherein they can provide their suggestions and focus on creating a competitive app.
4. Create a Cross-platform Compatible App
We understand the temptation you have for devoting all your time and efforts in creating an app only for a single platform. Though it sounds economic, but it’s not an approach you which will yield you long lasting results. A mobile app designed solely for a single platform can restrict your reach for customers, which is not in your favor.
With the diversity of platforms, it is essential to focus on building apps that are cross-platform compatible, so that you can benefit a wide range of audience.
5. Using Interface Scaling Rules
It is crucial to note that there are some mobile devices where you find the need of compromising some UI elements than other. In such conditions, using UI scaling tools become mandatory as they help you identify the critical elements that must be involved on each display.
6. Test Your App
Obviously, the only way to determine the effectiveness of mobile optimization process is through testing. Testing is a matter of figuring out what works and what needs to be worked, and also what is best for your app. This can be done via split testing, keyword analyzing, and more. Testing is beneficial because it helps you analyze the loopholes and find out what is that making your app stand out. Testing is essential for your mobile app, and a decent software testing company will make the process much easier for you.
To Sum Up
With the optimization process, your users can feel the unique values provided by your app and also enjoy the features and functionalities they expect.